Beekeepers Friend

Peaches’ Beekeeping Blog

September 8, 2010

What!!!?? Me Sell Honey???

Why not sell honey? You spent money to buy the equipment, supplies, and bees. They make more honey than they can use, so why not? That is the first hurdle that new beekeepers needs to cross. If they can get past that, then they can concentrate of expanding their operation or at least get equipment that will make working the bees a little easier. There is nothing in the books that says you cannot sell your honey to the general public. If you need help in understanding the sales portion of your small business, then talk to some of the beekeepers in your association, or you can get on the beekeepers forum, http://groups.yahoo.com/ and ask questions. You will be surprised at the number of people that will answer you. (You can even ask me by going to comments at the top area of this post just under the title.)

Another consideration is price. You say, “But I cannot charge that much! People will think I am trying to rip them off.” Stop and think for a minute. Besides the time you will spend with your bees, think of the gas you use, wear and tear on your equipment, medicating, feeding, and maybe moving the bees to another location because of the lack of nectar and/or pollen. Then you have to  pull supers, transport to the extracting house, unload, all of which precedes, decapping, extracting, straining, buying the bottles then filling them, labels, and don’t forget, cleaning your equipment again after extracting, and bottling. All this takes about $.90 to $1.00 a pound to produce. You have to charge enough to at least get your money back. I personally start about $6.00 a pound  and as I sell more pounds in a container, the less I charge all the way to. $1.67 for 60 pounds (5 gal). Besides, if you charge too small of a price, then people will wonder what is wrong with your honey and back way off and you will not make a sale anyway. A majority of the people shop by price. You know the old adage, “You get what you pay for”. If it is cheap then it may be a cheep product. If more costly, then it has to be of a better quality.

But where can I sell my honey? That is strictly up to you. I sell from my vehicles, home, some fairs, school fairs, when I give a bee talk to some of the adult classes , example; Garden Clubs and Adult Education classes. I have business cards that I have printed on my computer and have a supply of them with me at all times and when I mention that I am a beekeeper, or I have some honey bees, or I catch swarms of honey bees, then I am most likely to be asked how they can get in touch with me.

There are a number of ways that you can set up to sell honey and I hope that you try some of them. It is really rewarding to say, “I built that honey house with my honey money.” I personally have not yet, but I know several beekeepers that have. I can see why they would be proud.

If you have any questions, then contact some of your beekeeper friends or me. Have a great day!

5 Comment(s)

  1. Y Beekeeping Lessons | Oct 2, 2010 | Reply

    Thank you for your post. I liked your explanation about the price. I agree that when the price is too low it can not only be a problem to get your investment back, but it can also lead to decrease the perceived value of a product.

  2. Ana Red | Mar 24, 2011 | Reply

    You can also post your honey for sale at GardenNut – http://www.gardennut.com.

    It is like putting it on the farmer’s market from your home. It is free to post any farm and garden products.

  3. ekpeach | Mar 24, 2011 | Reply

    This is true, Ana. I would if I had a large inventory of honey. At one time I could have as I had barrels of it. Now I am down in my colony inventory and have just enough honey for my regular customers with a little left over for walk-ins. hehe.

    I am in the process of splitting and increasing my colony count this year.

  4. muddog | Apr 8, 2013 | Reply

    Good morning everybody I am a new to bee keeping and have just hived to packages of bee and have already have people asking when will the honey be ready?? I need to kbow if the state of texas requires a specil licens to sell to sell honey, don’t want any trouble if I can help it,you know,everybody tells me it ok just sell local no problem. I tried looking up info but ended with nothing, can any one HELP. Thanks

  5. ekpeach | Apr 8, 2013 | Reply

    Muddog,

    I haven’t lived in Texas for over 20 years and when I was keeping bees there, I didn’t know of any rules against selling local honey. There could be rule changes in the last 20 year so, I would suggest that you look for a local bee association near you and ask some of the beekeepers there.

    I came from Odessa, where are you living at?

    Peaches
    Pensacola, FL

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